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JetBlue Airways

More Legroom Stiltwalkers

Dressed as regular travelers and branded only with a luggage tag, teams of stilt walkers were sent out to walk the streets

of five major destination cities. They interacted with locals, told them about the new legroom, and did other normal things that any 10 foot tall person would do.

More Legroom Party Blower

This party blower was given to passengers before flights and used as part of a press kit to announce the new legroom. We even found a couple being sold on eBay.




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